
There are over 200 factors for getting ranked in Google and you can use your blog posts to help you get ranked.
Here are a few ways to create blog posts that rank.
Keywords
- Keyword in URL
- Keywords in title
- Keywords in description
- Keywords in headers (H1, H2, H3 tags)
- Keywords with images (alt tags)
Speed
- Page loading speed (don’t have too many images and/or embedded content)
- Optimize Images
Freshness of Content
- New content
- Updated content (edits and changes)
Links to Relevant Content
- Backlinks
- Interlinking
- External links (outbound links)
- No broken links
Quality Content
It was easy for anyone to end up on the first page of the Google search results even if the content was weak, plagiarized, and spun. Google, being proactive to the complaints of poor search engine results had many major updates to the way it ranks sites.
- Useful content
- Provide valuable information
- Relevant to the site (this site is about WordPress – are my posts related to WordPress?)
- Original and unique content
- Encourage interaction
- Meaty Posts – not all posts have to be lengthy but give Google content to index and establish relevancy
No one really knows the secrets to the Google algorithm but these are some guidelines you can follow to get your blog posts quickly indexed and ranked with Google.
